Most people find this exercise device quite amusing and we all get the very clear sexual overtones. However if you could just look past the junior high humor for a moment you would see that the Shake Weight must of had one hell of a marketing team. On http://classic.cnbc.com the Shake Weight has reportedly sold over 2 million Shake Weights for women and 500,000 for men at $20.00 a pop that is a $45,000,000 gross!
For some reason I believe that two years ago there were like two douchie slimy marketing execs playing racquetball at the Brentwood Country Club coming off an all night coke binge at some party in west Hollywood. One of them turns to the other and says
"I'm telling you Brad there isn't a damn thing I can't sell I'm on fire brother ON FIRE WOOO!"
"You think you can sell anything J -Dawg?"
"Baby I'm John Mark. I can sell anything to anyone! I could get Ghandi to buy and M16. Hell I could upgrade him to get the damned grenade launcher attachment"
"All right J-Man I have a product for you"
"Hell yeah B-Rad feed the beast. FEED THE BEAST! WOOOO!"
And the rest is Shake Weight history... Seriously though the next time you see that commercial just think about how powerful marketing can be.
Holy Shit! You are so funny, Tim!
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